Brand + CEO

Intentionally Waisted was birthed and established in 2020. The CEO Charnise saw young woman wearing the beads around their waist and was quickly intrigued. With a pandemic going on this was the perfect time to get back creative & become an entrepreneur.  

This business was created & takes pride into showing woman that there is more to their outer appearance than they know. Living in a world where the standard of beauty is cosmetically made; we want to show our plus sized gurls that even at a size 20+ you can be confident, adron your waist and even show some skin. Waist beads are more than a piece of jewelry, they are a commitment you make with yourself, mind and body. Get in tune with self & really get to know your body, it’s movements & what affirmations or intentions it needs!

Confidence & self awareness are the #1 factors for Intentionally Waisted, we want all of our gurls to be confident & be the best version of themselves that they can be and don’t be so hard on yourself the world is harsh enough!!

With Love,

Charnise, CEO & Founder